I'm looking at buying a GTO soon, and I found an 05 at a dealership for 18k. The NADA "Clean Retail" for this car is 17,400. Obviously, I am not going to pay sticker price for this vehicle. Something that could either work in my favor, or against me, is the fact that I live 5 hours from the dealership, so all negotiating would likely be done via email, as I'll be damned if I'm gonna make a 5 hour trip to buy a vehicle if a final price has not been negotiated.
Like I said, that could work in my favor as they know I won't come unless a price is agreed upon, but it could also work against me cuz as soon as I got there, they would know that I've already made a big commitment by making a 5 hour trip, so they could try jacking up the price, or tacking on unnecessary extras.
It's been almost 7 years since I've bought a car, so I'm a little out of practice when it comes to the car buying game. How much would I be able to talk the dealer down in price? I've been told to offer 15% below the sticker price and negotiate up from there, so basically a 15k opening offer?