Quote Originally Posted by Bio248 View Post
if you go into the settings on the TV (usually in the picture section) you can turn this effect off. on my LG it is called 'tru-motion'. turn it off and it acts just like any other regular TV. i hate this effect as well. my parents just bought a new TV and left it on since they dont know any better. i was over there on christmas and tried to show them the difference between the two settings and they just didnt see it. i got frustrated and left theirs with it on and stopped watching because it was annoying me.
I know you can shut off the feature, but if you do, you're right back to square one with the motion blur issues. So basically, with LCDs, you either have to live with the motion blur/ghosting, or live with the "soap opera" effect of higher refresh rates.