Well guys, I went ahead and spent the one hundred bucks and replace the heater control module and while it's nice to have the gauges backlit once again, it did not solve my heated seat functionality problem
On the driver's side, the heated seat will work for 10 minutes and then that's the end of it. On the passenger side it works indefinitely. Granted this car has a lot of electrical Gremlins from the previous owner, but at this point, is the issue inside the seat somewhere do you think?
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http://imgur.com/a/BVPlC